Miso & Music Food Experience in Aichi | EAT! MEET! JAPAN
"Taste and compare a variety of this soybean pantry staple to see how music enhances its flavors."
Minute after minute, billions of microbes undulate and twirl in the soundscape of Shippo Miso’s 150-year-old facilities. These invisible artists are hard at work to create miso like no other.
Shippo Miso has elevated its craft by merging traditional and innovative techniques. Through curated soundtracks, they subject their product to different vibrations. While the subtleties of the music may be indistinguishable to humans, small changes impact the fermentation and, consequently, the flavor, making this miso bars above your average supermarket item.
Guests are invited to partake in a bucket-list-worthy dining and musical experience. Compare Shippo miso at different stages of the fermentation process to better understand how the flavor complexifies with time. Then, sample miso fermented with and without music to see how vibrations can affect its taste.
The experience venue is romantically lit with just enough light to see the miso-filled barrels and walls steeped in history. As you talk with the people of Shippo Miso, you’ll learn about this creative way to enjoy one of Japan’s most traditional ingredients, all while a curated playlist softly hums in the background. Sound, smell, and taste combine to create a delightful, multi-sensory food experience.
Shippo Miso has elevated its craft by merging traditional and innovative techniques. Through curated soundtracks, they subject their product to different vibrations. While the subtleties of the music may be indistinguishable to humans, small changes impact the fermentation and, consequently, the flavor, making this miso bars above your average supermarket item.
Guests are invited to partake in a bucket-list-worthy dining and musical experience. Compare Shippo miso at different stages of the fermentation process to better understand how the flavor complexifies with time. Then, sample miso fermented with and without music to see how vibrations can affect its taste.
The experience venue is romantically lit with just enough light to see the miso-filled barrels and walls steeped in history. As you talk with the people of Shippo Miso, you’ll learn about this creative way to enjoy one of Japan’s most traditional ingredients, all while a curated playlist softly hums in the background. Sound, smell, and taste combine to create a delightful, multi-sensory food experience.
Highlights
- Embark on a food tour that will stimulate all five senses
- Learn about miso and its cultural importance
- Take part in a unique tasting experience you'll find nowhere else in Japan
Inclusions
- Tour of Shippo Miso's fermentation facilities
- 2 miso tasting sessions
Location
- 2743, Yasumatsu-agata, Shippo-cho, Ama-shi, Aichi 497-0011, Japan
Contact
Food Cultures Office, Overseas Market Development and Food Cultures Division, Food Industry Affairs Bureau, Ministry of Agriculture, Forestry and Fisheries
Tel:+81-3-3502-5516
